Vintage! The Studebaker Avanti

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Vintage! The Studebaker Avanti
1963 was an eventful year for the automotive world: Porsche brought out its first 911, Lamborghini was developing its 350GT, and Chevrolet premiered its Corvette Sting Ray. The Studebaker Corporation did not want to be left out. It turned to designer Raymond Loewy, the brains behind the Coca-Cola bottle's legendary form, to save the American carmaker from bankruptcy. He developed the Studebaker Avanti luxury sport coupe. Volume production lasted only until 1964, with a total of 4,600 cars built. Two ex-Studebaker dealers bought the production tooling and space, and hand-built Avanti replicas through the 1990s - their own tribute to Raymond Loewy's timeless design.
Running time: 04:22